What we're learning about AI, search and automation.

You don’t need an enterprise platform to stop copying enquiries between inboxes. A few well-chosen automations can save hours each week, if you start small and keep a person in the loop.

AI summaries and answer engines are changing how people search. The things that earn visibility have changed less than the headlines suggest.

AI can make a small organisation’s website more useful, or heavier, slower and harder to trust. Here’s how we decide which, one feature at a time.

EmDash is a new open-source CMS from Cloudflare. For simple brochure sites it has real appeal, but it’s young. Here’s how we think it compares with WordPress for small organisations.

AI research tools can save hours of desk research. They can also hand you a confident, well-formatted report built on sources that don’t say what it claims.

You don’t need special software or training to find the most common accessibility problems on your website. Here’s a quick check you can do with a keyboard and a browser.

Zapier, Make and n8n can all join your website to the rest of your tools. The right choice depends less on features and more on where your data goes and who looks after it.

Connecting a site to Claude, ChatGPT or Gemini is now easy. Doing it in a way that respects privacy, budget and your visitors’ time takes a bit more thought.

Surprise fees, pre-ticked extras and fake countdown timers might win a sale today, but they cost trust and can fall foul of Australian Consumer Law. Here’s how we design checkouts people trust.

A website care plan should keep your site secure, backed up and working, without surprises. Here’s what to expect in one and the questions worth asking before you sign up.

You don’t need a research budget to learn what your visitors need. A handful of honest conversations before a redesign can save you from building the wrong thing.

AI app builders like Lovable can turn an idea into a clickable prototype in an afternoon. That’s a great way to test an idea, and a risky way to run one.

WordPress has a reputation for being slow and fiddly. Most of that comes from heavy themes and too many plugins, not WordPress itself. Here’s how we keep sites light and editable.

Most small organisations don’t need a 60-page brand book. They need one clear page that anyone on the team can follow on a busy Tuesday.

When people nearby search for what you do, your Google Business Profile and your website work as a pair. Here’s how to get both right without paying for tricks.

Both platforms run good small stores. The real question is who looks after yours, how much control you need, and how you like to pay for it.

WordPress, Drupal, Joomla, Webflow or Framer? The right content management system depends less on features and more on who will edit the site and who will look after it.

WCAG 2.2 added nine success criteria and retired one. Here’s what changed, what it means for a small site, and what to check first.

A page-weight budget is a simple limit on how much each page asks a visitor to download. Here’s why we set one for every site, and how to keep to it.